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Rapala is the world's largest manufacturer of fishing lures and other fishing related products. It was founded in Finland in the 1930s by Lauri Rapala. 

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Rapala Fishing Lures: Husky Jerk 10 for $32.25, Rattlin' Rapala
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Rapala.com offers select Rapala Fishing Lures on sale starting at 10 for $29.60 after automatic 20% Off applied at checkout and stacking promo codes listed below. Shipping starts at $5 flat-rate for your entire order. Otherwise, shipping is free on $99+ orders. Thanks j7r6s Apply the following at checkout (click 'Have a promo code?' in cart):20% Off Purchase of 10 Lures (automatically applied at checkout)FISH10 Extra 10% OffTHANKS10 Extra 10% Off15RAPALA Extra 15% Off20LURE 20% Off A Single ProductEligible Categories (may mix & match items)All Other Lures from 10 for $29.60Husky Jerk Series from 10 for $32.25Jigging Series from 10 for $37.73CountDown Lures from 10 for $40.37Original Floating 10 for $40.37Rippin' Rap Series from 10 for $40.37Scatter Rap Series from 10 for $40.37Shad Rap Series from 10 for $40.37Ultra Light Series from 10 for $40.37DT Series from 10 for $45.77Ike's Custom Ink Colors from 10 for $45.77Tail Dancer Series from 10 for $45.77RipStop 10 from $50.90Shadow Rap Series from 10 for $53.90Skitter Series from 10 for $56.64X-Rap Series from 10 for $59.29X-Rap Saltwater Series from 10 for $59.29BX Series from 10 for $53.90Magnum Lures from 10 for $72.72International Exclusives from 10 for $102.89Giant Lures from 10 for $364.27

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