French Connection United Kingdom is a clothing brand owned by British clothing company French Connection. Founded in 1972, the company initially only used "French Connection" as its brand name. Since 1997, it has been promoting its new brand name abbreviation "fcuk" (usually marked in all lowercase) on a large scale. It is close to the English foul language "fuck" and is easy to be confused, but it helps to increase the popularity. French Connection is also called FCHK (French Connection Hong Kong) in Hong Kong. The main sales area is French Connection in Europe, North America, Asia and Australia, with its headquarter located in London. See Coupons & Promos
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